
Firenze Rocks Festival is one of Italy’s largest and most celebrated rock music events. Held annually in Florence, the festival has been a major part of Italy’s music scene since its inception in 2017. It typically takes place at the Visarno Arena, a spacious outdoor venue located within the Parco delle Cascine, one of the city’s largest parks, offering a great setting for large crowds and big performances.
The festival’s history began in 2017 when it was launched with the goal of bringing world-class rock acts to Italy. Since its first edition, it has grown in popularity, becoming a key event for rock and metal music fans. Past editions have hosted legendary bands like The Rolling Stones, Foo Fighters, System of a Down and Guns N’ Roses, drawing tens of thousands of fans from Italy and beyond.
The festival’s music focuses primarily on rock, alternative rock, metal, and hard rock. While the main genre is rock, it also features performances in subgenres like punk, indie rock, and grunge. The event attracts both legendary headliners and emerging artists, offering a mix of established acts and up-and-coming bands from around the world.
LENNY KRAVITZ
Salmo
ROBBIE WILLIAMS
THE CURE
Mogwai
The Twighlight Sad
Just Mustard
The Visarno Arena is a large outdoor event venue located in Florence, Italy, within the expansive Parco delle Cascine (Cascine Park), one of the city’s most prominent green spaces. Situated along the Arno River, the arena offers a scenic backdrop for concerts, festivals, and large-scale events, making it one of the top venues in Florence for major cultural happenings.
The history of Visarno Arena dates back to the early 20th century when it was initially used for horse racing and sporting events. It became more widely known after being repurposed for large-scale public events, particularly music festivals, in the 2010s. The arena has since been a key venue for international and national acts, hosting major festivals like Firenze Rocks, which draws thousands of rock and metal fans every year. It has also served as a location for other events, such as cultural festivals, outdoor concerts, and sporting competitions.
Visarno Arena’s location in Parco delle Cascine provides ample space and a natural environment that adds to the appeal of outdoor events. Its proximity to the city centre makes it easily accessible, further enhancing its popularity as a prime venue for large-scale events in Florence.











