While others are still hitting the snooze button after the 85th Sturgis Rally, the Largest Music Festival in Motorcycling® is already wide awake and cooking breakfast on the 86th Rally with the announcement of country music superstar LAINEY WILSON. Wilson brings her own unique brand of “Bell Bottom Country” to the Sturgis Rally for the first time ever on Wednesday 12th August 2026.
Lainey Wilson is one of those artists who skyrocketed to the top of the country charts a few years ago and has not come back down. She has won nearly every prestigious award there is, and her unique brand of authentic country music is going to be a huge hit with the rally visitors and locals alike. You might think that it’s way too early for an announcement of this caliber, right? But planning the Sturgis Rally never ends, and we’re all about it eight days a week, 366 days a year – Rod Woodruff, Sturgis Buffalo Chip CEO
The 16x ACM, 9x CMA and Grammy Award-winner and Grand Ole Opry member is a prolific songwriter who has scored eight no. 1 hits including “4x4xU,” “Wildflowers and Wild Horses,” “Watermelon Moonshine” and the 2x Platinum Certified “Heart Like A Truck.” At the 2025 ACM Awards alone, Wilson took home four awards – Entertainer of the Year (second consecutive win), Female Artist of the Year (third consecutive win), Album of the Year and Artist-Songwriter of the Year. She is nominated for six awards at the 2025 CMA Awards, which will be held Nov. 19, 2025 in Nashville.
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